I am an independent graphic designer specialising in brand identity for print and web. I help creative businesses, not-for-profits, social entrepreneurs and one-man-bands look their best and thrive within their market place.
Originally from an illustration education, I shifted my love for mark-making, typography, words, image and composition away from the illustration camp and headed towards the graphic design arena.
I trained in full service agencies, freelancing my way around Bristol and the South West learning the etiquette that the big brands expect. As part of a team I worked on projects for Adidas, Alistair Sawday’s, BBC, Dorling and Kindersley, Ladybird, Landrover, Mattel and SITA UK. Corporate guidelines and brand guardians would keep you in check with military attention to detail, all good stuff for honing one’s skills and gaining confidence.
These days I mainly work from my private studio. I prefer to form a partnership with my clients for the project’s duration and beyond, taking ownership of my work and seeing a brief through from beginning to end. If projects require third party skills I have a trusted pool of resource to turn to.
I work from offices in West Yorkshire and Bristol but my client base extends to the USA and Canada. It really doesn’t matter where you work from and if a face to face meeting is needed I’ll happily get on a train or plane and come and see you.
These are the facts but my profile wouldn’t be complete without mentioning my relationship with the creative process. It can slap you down, rough you about a bit, keep you awake at night, make you humble, give you courage, keep you curious but nearly always rewards you for your hard work and dedication. I have been lucky enough to forge a career from a set of skills I love doing, and I never, ever want to stop learning.
The Office Dog
Meet Crosby, an important member of the team. He doesn’t say much but he keeps me relaxed which in turn keeps the good design flowing. He also forces me out of the office chair for much needed exercise twice a day. Some of my best ideas are born from the daily dog walks and away from the screen.
He doesn’t join me in meetings these days, he prefers to stay behind and man the phones.